Value Proposition​

As an ethical marketing practitioner, I bring over 15 years of experience in strategy, implementation, operations, and business development. While leading team-efforts, my leadership style incorporates blending strategic vision with tactical execution plans to achieve project goals.

Strategy Paradigm ​

Each business is unique and theoretical models or cookie-cutter solutions cannot be applied to solve similar looking problems. I understand the unique challenges of small-business operations and believe that the path to achieving business objectives requires bridging the gap between strategy and execution. 

​TACTICAL EXECUTION​

Winning strategies are dependent on the successful implementation of tactical plans. Therefore, as an business adviser, I champion root-cause analysis, formulate resolution strategies and collaborate with the business team to develop step-by-step execution plans.

Technical Skills

Business Models, Marketing Plan, Competitive Intelligence, Feasibility Analysis, SEO, SEM, Product Promotion, Advertising, Collateral Development, B2B Sales, Communication Planning, Cost projections Financial Modeling, Pricing, Product Development, Integrated Cross-Platform Marketing, Requirements Analysis, Affiliate Marketing, Copywriting, Primary & Secondary Research, Project Management, Event Marketing, ROI Measurement, Proposal Development, eCommerce and Marketing Automation.

Industry Exposure

Healthcare, Cyber Security, Critical Infrastructure, Industrial Computing, Consulting, Retail, Print Media, Higher Education, eCommerce, eLearning, Restaurant, Serious Game Development.

​AREAS OF INTEREST

Disruptive Technologies, Innovation in Healthcare, Technology Monetization, eLearning, Content Development, Retail Management, Startups, ecommerce, and Social Entrepreneurship.

ON-DEMAND BUSINESS ADVISORY ​

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