Value PropositionAs an ethical marketing practitioner, I bring over 15 years of experience in strategy, implementation, operations, and business development. While leading team-efforts, my leadership style incorporates blending strategic vision with tactical execution plans to achieve project goals.
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Strategy Paradigm Each business is unique and theoretical models or cookie-cutter solutions cannot be applied to solve similar looking problems. I understand the unique challenges of small-business operations and believe that the path to achieving business objectives requires bridging the gap between strategy and execution.
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TACTICAL EXECUTION
Winning strategies are dependent on the successful implementation of tactical plans. Therefore, as an business adviser, I champion root-cause analysis, formulate resolution strategies and collaborate with the business team to develop step-by-step execution plans.
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Technical SkillsBusiness Models, Marketing Plan, Competitive Intelligence, Feasibility Analysis, SEO, SEM, Product Promotion, Advertising, Collateral Development, B2B Sales, Communication Planning, Cost projections Financial Modeling, Pricing, Product Development, Integrated Cross-Platform Marketing, Requirements Analysis, Affiliate Marketing, Copywriting, Primary & Secondary Research, Project Management, Event Marketing, ROI Measurement, Proposal Development, eCommerce and Marketing Automation.
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ON-DEMAND BUSINESS ADVISORY
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